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Post-Pandemic Beauty Education Trends

Pivot Point International

Explore the profound shifts in professional education within the beauty industry following the COVID-19 pandemic. This study sheds light on evolving behaviors among beauty professionals, the strategies employed by top brands to maintain engagement, and how educators can adjust their approach to better serve their audience.

Education 101
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New Online Smart Tools

Pivot Point International

That’s why we’re thrilled to introduce several new resources designed to accommodate different learning styles and provide learners with powerful tools to succeed. Why These Resources Matter Incorporating these new tools into a study routine can make a significant difference in a learner’s journey.

Tools 97
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Best Marketing Tools To Use A Cosmetologist

American Esthetician Organization

Are you a cosmetology entrepreneur looking for the best salon marketing tools to grow your business? We’ll share 23 powerful paid and free tools that every cosmetologist needs in their arsenal plus seven hidden treasures for maximum results. Read on to discover more marketing tools! Let’s get started!

Tools 88
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Stop Selling Retail – It Never Works – Start Educating 

Lipgloss and Aftershave

Estheticians Aren’t Sales People They’re Licensed Professionals As an educated, licensed professional, clients come to you for your expertise. Dentists give free toothbrushes and toothpaste at every cleaning because they know it’s their responsibility to educate on home care! They come to you to get help with their skin.

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Top Esthetician Marketing Tools That Helps To Boost Earnings

American Esthetician Organization

Knowing the right marketing tools and strategies can help maximize your earnings as an esthetician. Utilizing online marketing tools like email campaigns, social media management systems, listing on popular directories are key for boosting visibility & increasing earnings for estheticans significantly.

Tools 88
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Education Event: Bridging the Gap Between Medical Professionals + Estheticians 

Lipgloss and Aftershave

Third Annual Integrative Esthetics Conference for The Future of Skincare The third annual Integrative Esthetics Conference is a pioneering event by LearnSkin , that uniquely bridges medical professionals and estheticians, It will take place on September 29, 2024, in Arlington, Texas, and offers 7 educational topics.

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Shear Haven Domestic Violence Awareness Guidebook

Pivot Point International

This guidebook offers essential tools to help cosmetologists identify and respond to abuse. About Pivot Point International Pivot Point International is a global leader in beauty education, providing innovative solutions and educational tools for over 60 years.

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